- Data will play a role in the TV Upfronts http://t.co/fMiS4usCki
We developed the most robust data set in the industry so you can have an in-depth understanding of your customer and learn how to more effectively reach them on TV.> Learn more
We use your key business metrics to evaluate your marketing, so you can make decisions that will positively influence your top-and bottom-line growth.> Make the right choices
Increase your ROI by understanding the impact TV has on your customer.> Get real results
But they aren't using it.
Nearly all corporate marketing leaders believe that successful brands should be using customer data to inform their marketing decisions. But most of them aren't—because they don't know how.> Make sure you're ahead